Making the case that “You don’t have to be a constant saint, dedicated volunteer, or name-taking activist to make the world better,” AOK allows the player to tag and share daily AOKs (Acts and Observations of Kindness) they perform, observe or reflect on. “Virtue Points” earned by players not only lead to leveling up and players status, but crucially, they also become “Cause Currency,” which in turn, is converted into “real dollars for real world charities and relief efforts.”

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